Winter Jam
Services
Web Design Visual Identity Marketing Materials
Client
Winter Jam
Location
United States
Year
2024
Challenge
Translate a nationally touring music festival’s brand into a high-energy digital experience supporting multi-artist promotion and seasonal ticket traffic.
ROLE
Led visual direction and digital design in close collaboration with marketing and development.
APPROACH
Built a modular layout system integrating bold typography, artist imagery, and branded graphics, using restrained motion to reinforce energy without sacrificing usability.
Outcome
Delivered a scalable web experience that strengthened brand presence and supported artist visibility during peak tour season.
